I had just co-founded a startup, raised investment capital, and completed an accelerator program.
But after almost 2 years, we had no customers, no traction, and no hope.
So, here I was moving back in with my mom in a small apartment in Redondo Beach...
A few short months later, I tried launching my first online course, and it was a flop. I got 1 enrollment at $1,000.
I tried all the tactics I learned from "the pros" expecting to see an avalanche of enrollments... but it was a complete #fail. That's when I learned the difference between knowing all the tactics and having tact and a strategy to make them effective.